Additional Events at a Glance
PENTG is nationally recognized for catering to those special needs of our clients. From product launches to national tours, we meet all event challenges head on. Orchestrating tailored, buzz-generating events that place your Brand in front of your target consumer. A selection of key projects included:
KOBE Bryant/Adidas 3-On-3 Tournament - Launched the Kobe brand for Los Angeles Laker superstar Kobe Bryant with a city-wide high school 3-on-3 tournament including 25 schools
Adidas promotion for FIFA Women's World Cup Games - Unique visibility campaign targeting women of color to promote the 1st U.S. hosting of the FIFA Women's World Cup Soccer games in Pasadena, California
Orishas – Orchestrated a 15-city tour for Universal Latino to introduce their artists in the U.S. marketplace, including radio and mixtape appearances
Trimark Films - National special event campaign targeting females of color to promote the film Better Than Chocolate
OutFest, The Los Angeles Gay and Lesbian Film Festival – We created and executed the OutFest marketing/promotional campaign targeting communities of color at the nation's largest Gay and Lesbian film festival
Pride Week/Christopher Street West – Awareness campaign targeting the Latino, African-American and Asian GLBT community
Wake Up 101 Tour – Complete project management from inception to completion, included the expansion of the Wake Up Show Brand (the globally syndicated radio program), with a national tour featuring multi-platinum artists Wu-Tang Clan, Outkast and Redman
Lowrider Magazine - Arranged a 21-city “Boulevard of Dreams” national tour targeting the Urban/Latino ‘car-culture’ consumer and auto enthusiast